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BUSINESS GROWTH AT THUNDER FACTORY SPURS HEADQUARTERS MOVE, EXPANSION INTO L.A. AND N.Y.
Integrated Marketing and Branding Specialists Brought on Board to Support Rapidly Expanding Client Base, Drive New Business Development
SAN MATEO, CA (February 3, 2004) -- THUNDER FACTORY, the San Francisco Bay Area-based integrated marketing firm dedicated to closing sales and driving revenues for clients, announced that it has relocated its Bay Area headquarters to accommodate rapid staff growth. The firm also announced that it has opened offices in Los Angeles and New York. In addition, THUNDER FACTORY announced the appointment of Eric Granof as Executive Vice President and Managing Director for the Los Angeles operation, and Chris De Maria as Senior Vice President and Managing Director of its new office in New York City.
"Clients have responded strongly to our fully integrated, results-driven marketing approach, and we�ve grown steadily as a result," said Patrick Di Chiro, Chairman and CEO of THUNDER FACTORY. He cited new business over the past year from AT&T; Wireless, Fleetwood RV, McKesson Corporation and San Jos� State University, as well as expanding assignments from Ameritrade, ZANTAZ and Loyola Marymount University, as the impetus for the shop�s continuing expansion.
Granof joined THUNDER FACTORY following four years as a partner in the L.A. office of Lippincott Mercer. A veteran in brand strategy, integrated marketing and business development, he had previously held similar posts at Citigate Bass Yager in Los Angeles, where he worked on major client accounts such as Invesco, Exxon/Esso and AT&T.; Granof also gained extensive branding experience while at Interbrand in San Francisco, working on high profile accounts such as HP, JAVA, Home Savings of America and Genentech.
De Maria comes to THUNDER FACTORY with more than 15 years of blue chip public relations, marketing and special events experience. A seasoned marketing communications professional, he recently served three years as VP of Communications for the Women's Tennis Association. Prior to his WTA work, De Maria worked more than a decade at Cohn & Wolfe, a leading international public relations agency, where he served as a VP and Group Manager for some of C&W;'s leading corporate clients, such as the US Postal Services, the Philip Morris Companies, BMW Automobiles, the Olympic Torch Relay and the US Census Bureau, among others.
"We�re already working with great clients in Southern California and New York, and talking with many more," said Di Chiro. "It became clear we needed to establish a presence in both cities and bring in the experience, vision and leadership of professionals like Eric and Chris."
About THUNDER FACTORY
THUNDER FACTORY was founded in 2000 to fill a void among marketing firms by delivering strategic, integrated marketing services with a single-minded focus on helping clients close sales and drive revenues. The firm provides a variety of services in four key marketing areas: strategy, communications (including advertising, public relations, web development and direct/online), partnerships, and marketing technology. Clients range from Fortune-100 corporations to mid-sized, pre-IPO companies, and cover a variety of categories, including consumer brands, financial services, healthcare, technology and higher education. Clients include Ameritrade, AT&T; Wireless, Fleetwood RV, McKesson Corp., San Jos� State University and ZANTAZ. Headquartered in the San Francisco Bay Area, THUNDER FACTORY also has offices in Los Angeles and New York City, as well as affiliates in London, Hong Kong, Omaha and Phoenix. For more information, visit www.thunderfactory.com.
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press releases
THUNDER FACTORY Expands Portfolio of Integrated Marketing Services with New Digital Business and Audit Strategy Offering
THUNDER FACTORY Announces Creative
Team Promotions
THUNDER FACTORY Selected by REX & Co. for
Integrated Marketing and Communications Program
Kiersted / Systems Launches New Web Site
THUNDER FACTORY
Teens Encouraged to Create Mobile Content for
a Cause
THUNDER FACTORY Jessica Kernan named managing director of Thunder Factory's New York office
THUNDER FACTORY
San Mateo Launches New Brand for the City's Library System
THUNDER FACTORY Named Direct Response Agency for Extra Space Storage¨
THUNDER FACTORY Promotes Eric Granof to President
THUNDER FACTORY Develops Integrated Marketing Campaign Featuring Viral Videos to Launch Factiva Search 2.0
THUNDER FACTORY Selected as Agency of Record for Leading Local Search and Content Provider
THUNDER FACTORY Welcomes Match.com to Growing Client Roster
THUNDER FACTORY Completes Web Re-design Project for the Executive Council of New York
THUNDER FACTORY Launches New Website to Showcase Full Range of Integrated Marketing Capabilities
THUNDER FACTORY Makes Senior Hires to Expand Integrated Performance-Driven Marketing Capabilities
THUNDER FACTORY Expands Business with Three New Clients
THUNDER FACTORY Expands Eastward with Opening of New York City Office
THUNDER FACTORY Ranked Twentieth in the Silicon Valley Business Journal's 50 Fastest Growing Private Companies
THUNDER FACTORY Accelerates Growth in Southern California
Fleetwood Rv, San José State University Choose THUNDER FACTORY for Integrated Marketing Programs
Business Growth at Thunder Factory Spurs Headquarters Move, Expansion into L.A. and N.Y.
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